Director-General, National Information Technology Development Agency (NITDA), Kashifu Inuwa, has said that the federal government will work with Africa Creative Market (ACM) to train them in using emerging technologies, creating talent and fostering the region’s creative capabilities, as well as strategically place it at the forefront of technology-driven business in the African continent.
According to him, this is to identify and build the teeming talents in Nigeria’s creative industries.
Inuwa made this known in Lagos while giving a Keynote Address on “The Importance of Tech in the Creative Industry”, at the ACM event.
He argued that emerging technologies are disrupting the way people produce, distribute and consume content and that the content creator remains at the center of everything.
The DG confirmed that the federal government through NITDA, Inuwa confirmed, is ready to partner with ACM to create talents and train them to use emerging technologies to excel and thrive in everything they do, and plans are already underway to train a million app developers in the next 18 months.
“After this summit, we will work with ACM to train you in metaverse, artificial intelligence, blockchain and much more. We identify people who need the training and we will get the best trainers in the world to come and train the trainers,” he noted.
The DG challenged African creatives to be part of the group of people who will create Metaverse, now that the days of playing the catch-up game through Africa are over.
He said, “The creation of Metaverse will help achieve three things. First, it will safeguard ownership and protect copyrights. Before now you could do your work and someone can take it and share it online without even referring to the owner of that content.” But emerging technologies like Blockchain, NFT, etc. will help you get recognized for your work. If someone buys or shares that work, they will see the owner of the work.”
“Second, it creates a source of income for you. Unlike before, well I can see even now in most of the world when a piece of art is made they sell it to one person and that’s it. But with technology, you can earn from every sale; with NFT you can collect royalties, when your product is sold in the market you will get a certain percentage of it and thirdly, it will take you to the global stage,” said Inuwa.
Inuwa emphasized the value emerging technologies bring and encouraged the public to position themselves towards creating value from them.
“There is a lot of research that says metaverse will add between $5 and 13 trillion dollars to global GDP by 2030. So how do you position yourself to extract value from this? That is why we are here today and that is why the government is working with you to help build talent and support the course of building the metaverse because it will essentially be driven by creativity,” the DG said.
The internet, Inuwa noted, makes it possible to see things, but confirmed that with the Metaverse, users will have a sense of emersion, and it will help Africans tell their indigenous stories to the rest of the world while providing the needed value. to capture.
“According to research, the creativity market or the creative economy is valued at nearly $6 trillion, but Africa may only take up 1.4 percent of that value; today in the world African music is one of the best, if you want people to dance you should play the African music so why don’t we get value out of it? It’s because we don’t own the platforms. So the only way we can capture the needed value is to create and be a part of these platforms and show African characters on the platforms,” he added.
Referring to a report from the United Nations’ World Mental Health report stating that about a billion people suffer from mental health, the DG believed that creativity is the best medicine for mental health, and as such challenged more creative minds to the challenge of innovating for posterity.
“If you’re making non-digital artwork, you can only sell it in a store or a certain place, but with digital means you can sell it anywhere in the world, that’s the power of digital technologies,” said the director general.
He listed other emerging technologies, including artificial intelligence, blockchain, and augmented and virtual reality, noting that they will all change everything and create value.
The 2022 ACM program focused on training and empowering young people in creative technologies and covered several areas including animation, games and metaverse.
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